Turning first-time buyers into repeat revenue.
Lifecycle, loyalty and customer-engine design for premium DTC brands - the retention work that compounds.
Operator, not just adviser - I run retention in-house for a premium fashion brand turning over £30M+ across four storefronts.
A focused 30 minutes on where you're losing repeat revenue and what to fix first.
Not sure which fits? Start with the Retention Audit, or see selected work.
Lifecycle, loyalty and customer-engine design that turns first-time buyers into repeat revenue.
I rebuild retention engines, loyalty programmes and returns strategy for DTC brands across the UK, Europe and the US. The work is structural: lifecycle sequenced to how your customers actually buy, suppression that holds across flows, and the commercial logic underneath it.
It is the same diagnosis I run internally for a premium fashion brand turning over £30M+ across four storefronts - available once, or owned as an embedded retainer.
